Course Overview
Propel your career forward with our advanced Master in Digital Marketing course. This program offers an in-depth exploration of modern digital marketing techniques, including SEO, content marketing, social media strategies, and data analytics. Gain practical skills in creating, managing, and optimizing campaigns across multiple digital channels. The course includes real-world case studies and a capstone project to apply your knowledge in a practical setting. Perfect for those looking to deepen their expertise or switch to a digital marketing career, our course is designed for individuals with a basic understanding of digital marketing concepts.
- Digital Marketing Fundamentals:
Introduction to Digital Marketing
Understanding the Digital Marketing Landscape
Website and Landing Page Basics
- Graphic Designing Basics:
Introduction to Graphic Designing
Adobe Photoshop Fundamentals
Design Principles and Typography
- SEO Fundamentals:
On-Page SEO Techniques
Off-Page SEO Techniques
Keyword Research and Analysis
- SEM Fundamentals:
Google Ads and PPC Advertising
Keyword Planning and Bidding Strategies
Ad Copywriting
- SEO Advanced Strategies:
Local SEO and Google My Business
SEO Analytics and Reporting
SEO Tools and Resources
- SEM Advanced Strategies:
Display Advertising and Remarketing
Conversion Tracking and Analytics
Budget Management
- Email Marketing Fundamentals:
Email Campaign Planning and Design
Email List Building and Segmentation
Email Automation
- WhatsApp and SMS Marketing
WhatsApp Business and Marketing
SMS Marketing Strategies
Compliance and Regulations
- Email Marketing Advanced Strategies
A/B Testing and Optimization
Deliverability and Spam Avoidance
Email Analytics and Metrics
- WhatsApp and SMS Marketing Advanced Strategies
Personalization and Targeting
Conversion Tracking
Legal Considerations
- Performance Marketing Fundamentals:
Performance Metrics and KPIs
Landing Page Optimization
Conversion Rate Optimization (CRO)
- Social Media Optimization (SMO)
Social Media Profiles Setup
Content Creation and Posting
Engagement Strategies
- Performance Marketing Advanced Strategies
Funnel Marketing and Lead Generation
Multichannel Marketing
Budget Allocation and ROI Analysis
- SMO Advanced Strategies
Social Media Advertising
Analytics and Insights
Crisis Management
- Hands-on experience working on real-world projects
- Applying the acquired skills and knowledge in a professional setting
- Collaboration with team members and project management
Scholarship Offerings For Courses
Are you ready to elevate your career and gain industry-leading skills with Agumentik Educamp? Our Agumentik Special Program is designed to provide you with top-notch training and unparalleled career support. To make this opportunity even more exciting, we offer exclusive scholarships and discounts that reward your commitment and enthusiasm. Dive into our scholarship options and discover how you can save while securing your future!